CBRE Group has unveiled a new vision for its brand, spotlighting the firm’s “multidimensional expertise across all aspects of commercial real estate.”

CBRE said that the updated vision, “Realizing Potential in Every Dimension,” represents its focus on providing “highly diversified, integrated services that meet the full range of investor and occupier requirements at all stages of the real estate lifecycle.”

“CBRE has evolved significantly as we have strengthened and diversified our business across four dimensions – asset types, lines of business, clients and geographies,” said Bob Sulentic, president and chief executive officer of CBRE. “Just as our service offering has evolved, we’re moving the CBRE brand forward, reflecting our success in delivering differentiated outcomes for all our stakeholders.”